Year: 2024 Type: Group Project Role: Project Manager, Graphic Designer, Illustrator, Creative Director, Editor & Actor Involved: Graphic Design, Illustration, Creative Production, Media Production & Advertising
Overview
‘The Youth & The HIV’ is a campaign for IRD Vietnam to raise awareness about PrEP among youth.
As team leader, I proposed and led a narrative-driven video set in a school, using humor to make HIV prevention engaging.
I also illustrated seasonal mascot stickers for key holidays to expand reach.
Developed from a real client brief, the project offered insights into gender and sexual health, and was praised for its creativity, clarity, and educational impact.